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Writer's pictureMbali Tebele

Viceroy's Golden Hour Event: A Celebration for the Senses


Viceroy Smooth Gold, a popular smooth and easy-to-drink brandy with a sweet finish, hosted its Smooth Golden Hour event series, culminating in a memorable evening at Hallmark House. The premium brandy brand organized nationwide events filled with Smooth Gold tastings, live entertainment, and more. Attendees had the opportunity to win instant prizes and the ultimate prize of an all-expenses-paid trip to experience the #ViceroyGoldenHour at Hallmark House, featuring performances by Boohle and Mörda.


The event at Hallmark House was a luxurious affair, captivating the senses and creating lasting memories for all attendees. Celebrities, influencers, and media personalities came together for an evening of opulence and entertainment. Upon arrival, guests were immersed in the brand experience, walking a mesmerizing red carpet that led to the Viceroy Smooth Gold photo booth. Each guest received a personalized tag that included seven complimentary drinks redeemable at the bar, allowing them to savour Viceroy Smooth Gold. The excitement continued as attendees were escorted to the rooftop event area via a private elevator, where the perfect ambience awaited.


Throughout the event, guests had access to multiple photobooths and golden props to capture unforgettable memories. Dedicated promoters ensured guests were guided to their seats and provided warm hospitality. The indulgence extended beyond the visual and experiential elements, as delicious food was served throughout the evening. Renowned artists Mörda and Boohle took the stage, delivering unforgettable performances that left attendees in awe. DJs Kyotic and Liz set the perfect vibe with their music selections. Zanele Potelwa, the esteemed host, entertained and informed guests about Viceroy Smooth Gold.


The guest list featured an impressive lineup of celebrities, influencers, and media personalities, including Sparky Xulu, Zanele Potelwa, Prince the Comedian, Mmeli Khumalo, Thami Khazi (The Citizen Lifestyle Editor), Given Motswiane (SABC Producer), and Matt Nkanyiso (IOL Marketing Manager), among others. Their presence added an extra layer of glamour to an already spectacular event.


Viceroy Brandy represents unparalleled craftsmanship from the heart of the Vlottenburg Valley in Stellenbosch. The legendary Van Ryn's Distillery, located where the Eerste River winds through the tranquil landscape, is dedicated to preserving the age-old craft of brandy-making. Van Ryn's commitment to excellence has made its brandy consistently recognized internationally.

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