CTM believes everyone deserves a beautiful home, not just a living structure but a place of comfort, belonging, beauty and warmth they can enjoy daily. Many of us live extremely stressful lives, juggling between work, studies and being a parent, and long to escape to a place of solace. At CTM, our role is to help our consumers find this escape by turning their houses into a place that allows them to block out the stresses of life and create a home haven – conceptualized and styled by them using CTM's high-quality products. “I am grateful that our customers have trusted the quality and service at CTM for 40 years and am excited to celebrate with our customers, employees, suppliers and partners. Thank you ! Today, more than ever, we are dedicated to stock fashionable products to support our customers and make their home dreams a reality.” explains Lance Foxcroft – CEO of Italtile Limited. To mark the celebration of this milestone, CTM will gift consumers a voucher valued at R40 000 to create the home they deserve every week until December 2023. Consumers are invited to visit any CTM store nationwide or online, spend R4 000 or more and stand a chance to be the week’s lucky winner. Not all South Africans are the same; our style preferences and affordability pockets vary. In the last four decades, we have been obsessed with finding the best quality products for all our consumers – whether you are a Nige or Bob looking for style, quality, and a great price, CTM is where your renovation dreams will come to life. Our travels have taken us as far as Tivoli to bring Italian style and sophistication, to exploring the great outdoors from the Cape to the heights of Kilimanjaro to bring the beauty of Africa to consumers' homes.”
We differentiate by bringing enough “style and fashion” at an affordable price for our customers. The primary category we own is Tiles, adhesive, and décor (Printed Decor, Cladding, and Mosaics) make up more than 50% of our business. We have 3 price ladders for the range of customer profiles (Lower, Middle, and Higher market segments) We compete in categories like Sanware, Brassware, Showers, Bathroom Accessories and Laminate Flooring are categories we compete in.
CTM’s heritage and legacy can be traced to their launching and operating as a concept store, trading as Ceramic Tile Market. Today they have a footprint across all South African provinces and in Botswana, Namibia, Lesotho, and Swaziland. Therefore, investing in the upliftment of local and developing industry players who continue to help us show up for their consumers and elevate the brand to even greater heights is vital. As a brand that prides itself on being proudly and loudly South African, CTM believes in giving back to the communities in which it operates, by supporting local tile and sanitary ware factories, ecological sustainability, and CSI initiatives, with 70% of their offerings locally produced.
Please visit the CTM website for further product information and promotional deals.
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