Converse is introducing the
BeMY2K pack – a collection of marquee silhouettes across footwear and apparel for those looking to spread love to someone special this Valentine’s Day.
The pack consists of five distinct footwear styles for adults including the
Run Star Legacy CX, Run Star Hike Platform, Chuck Taylor All Star Lift Platform, Chuck 70
and classic Chuck Taylor All-Star silhouettes. Each style features heart-shaped prints, with subtle detailing along the toe cap, tongue, laces and even the outsole.
Taking inspiration from Y2K style, which popularized bedazzled accessories with hearts and reflective elements
-- the Valentine’s Day pack romanticizes the past and encourages nostalgia with details including rhinestone laces and eyelets. From easy-on styles to heart-adorned high-tops, there’s a shoe for everyone.
Elevation styles extend into kid’s offerings through the Chuck Taylor All-Star EVA Lift, which features foil
hearts, silicone graphics, and two classic Chuck Taylor All-Star variations. Both high-top shoes durable canvas upper versions feature a red heart foil graphic with Converse Hybrid Foam cushioning for comfortable play. Additional
styles for kids include a Chuck Taylor All Star Easy-On in infant sizing. Rounding out the collection are Adult slim fit unisex tees, crewneck sweaters and a backpack.
The BeMY2K Valentine’s Day pack will be available at Converse.com, Superbalist and Converse stores (Sandton, Mall of Africa, Menlyn Park Shopping Centre, Canal Walk, Gateway) from 7 February 2024.
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